Elevating Digital Experience
Elevating
Digital Experience
Born in the Dominican Republic as part of the 
family, our team is passionately focused on delivering world-class digital products.
Design for us is about human experiences.
We are on a mission to solve challenges others haven’t, to deliver results that change the world. We know we’ve succeeded when we all feel proud of what we’ve done.
We love what we do and we can’t wait to share it with you!
We love what we do and we can’t wait to share it with you!
We guide the team towards excellent results.
UX Leadership
Design Managers
We guide the team towards excellent results.
Pablo Pérez
Director of User Experience
José Alvarez
Head of UX
Xavier Arvelo
Interaction Design Manager
María Victoria Suncar
User Research Manager
We get to the heart of what customers want.
UXR Chapter
User Researchers
We get to the heart of what customers want.
Astrid Acosta
Researcher
Sarah Nivar
Researcher
We find creative solutions to complex and everyday challenges.
ID Chapter
Interaction Designers
We find creative solutions to complex and everyday challenges.
Alejandro Verdeja
Interaction Designer
Nicole Peña
Interaction Designer
Alessandra Cruz
Interaction Designer
We build delightful experiences people tell their friends about.
VD Chapter
Visual Designers
We build delightful experiences people tell their friends about.
Ricardo Javier
Visual Designer
Mario Aquino
Visual Designer
What we do
We follow a consistent process for excellent results
The questions and goals of the project.
The questions and goals of the project.
Outline all potential solutions to leave no stone unturned.
Outline all potential solutions to leave no stone unturned.
Debate all options to land on the best.
Debate all options to land on the best.
Build high-fidelity scenarios for testing.
Build high-fidelity scenarios for testing.
Get real user feedback to ensure success.
Get real user feedback to ensure success.
How we make sure we give the right value
How we make sure we
give the right value
We test everything; what we deliver has been proven effective.
We use true customer insight to guide all decision making.
We are flexible to fit within your existing style and culture from day one.
How we do it
Every good process requires structure and flexibility
We will guide your idea towards your goals
Definition Sprint
Share the project vision, goals and expectations with the team, set the stage for the upcoming Production Sprint and getting all involved parties in sync.
Usual outcomes
- Sprint questions & assumptions
- Mood board
- High level business flow
- First sprint production plan
Exploration Sprint
Let’s build a prototype of a small version of the product to validate a specific approach to increase certainty of user adoption. Some deliverables of this type of sprint could be used in the following Production Sprint.
Usual outcomes
- Sprint questions & assumptions
- Experienced storyboard
- Scope screens flows
- Wireframes and compositions
- Prototype
- Test result & analysis
Production Sprint
Build the necessary artifacts required by an engineering team to build a working version of the product. Here the focus is on creating high fidelity assets. This is the only type of sprint that can deliver artifacts to an engineering team.
Usual outcomes
- Concept sketches
- User flow
- Wireframes
- High fidelity prototype
- Usability test insights
- Acceptance criteria cards
Handoff to dev
Deliver high-fidelity design assets to engineering team.
Usual outcomes
- High-fidelity design assets
Product ready to launch
Delivering tech solutions to solve meaningful challenges.
We’d love to hear from you
Not a fan of forms? Don’t worry!
Drop us a note at
or
Tell us everything about it
Not a fan of forms? Don’t worry!
Drop us a note at
or
Tell us everything about it